In a traditional data collection process, paper forms are required to be completed either directly by the respondent or by an interviewer. Being a manual process the quality of the data completed on those forms can vary based on the understanding/ability of the person compleating. Often, the forms are recoded into a computer system and checked for validity all of which is an intensive process requiring the time of trained people.

Transferring your forms to the web allows you to provide access for respondents directly from the web. With well designed inline help the form can be clear to follow and the web browser can be controlled to check the validity of what is being entered, asking the respondent to make changes where the data is not correct or a field has been omitted.

Once the form has been fully completed, all of the content can be written directly to a database to save the requirement to re-key the information and you have a database ready to be processed and analysed to fulfill the needs of your survey.